AFTER a very successful collaboration, Aussie fashion brand Sportscraft have announced their continued partnership with iconic Australian actor Naomi Watts, launching a striking Spring campaign.
*Video credit: Sportscraft
This season was a family affair, with the campaign shot by Naomi’s photographer brother Ben Watts. The siblings were right at home shooting together; Naomi very much at ease and relaxed with her brother behind the camera......(read on)
The campaign captures the exquisite 47-year-old shot beachside, looking bright and fresh in a collection of pieces that celebrate the change of season, and reinforce Sportscraft’s commitment to the quintessential Australian lifestyle.
“It’s great to be back with Sportscraft for the spring summer season. I’ll never forget growing up in Australia by the beach. Shooting this campaign brought up treasured memories and feelings of nostalgia,” says Ms Watts.
Naomi’s family moved to Sydney when she was a teenager and at high school she met Nicole Kidman, with whom she co-starred in Flirting (1991).
Watts’ movie career took off in 2001 with David Lynch’s Mulholland Drive, followed by two The Ring films, 21 Grams (2003), Peter Jackson’s remake of King Kong (2005), Eastern Promises (2007) and The Impossible (2012), for which she received her second Academy Award nomination.
“We’re thrilled to have Naomi back as our ambassador for spring summer. Her timeless style and sophistication perfectly embodies the Sportscraft brand”. Adrian Jones, CEO of APG & Co said.
“I love working with my sister. It’s been a while since I shot with her, so I was really excited to be a part of the team working on an Aussie brand that’s really become an institution,” said Ben Watts.
The new collection focuses on beautiful fabrication, textures and uplifting colour to signify the start of spring with flashes of mandarin that are paired back with freshness in crisp ivory, duck egg and bold Prussian blue.
Design detail, prints and texture play a big role for spring and are shown in delicate pleating, tropical leaf and floral motifs, and soft lightweight knitwear.
Sportscraft Signature showcases sophistication in tailoring, tied together with clean nautical lines including statement crop jackets which are worn easily over a bright twist front dress or delicate drapefront shirts.
The spring summer season will conclude a historical year for the 101-year-old Sportscraft brand as it zooms into century two, continuing to celebrate Australians and our unique way of life.
6 comments:
A sunning beauty! Wow!
She is best with her brother, because of her shy nature, without that she is giving her best.
Naomi rules not only the screen, but also the beach!
The most beautiful woman on this planet!
Wow, she's so strikingly beautiful in these shoots! Especially, to me, in the orange shirt and then the blue. I know she doesn't like red (I have heard) but I think orange/red colors bring her out really great. I can't believe she's almost 47! She looks like my grandmother's daughter when she was 47! Such a youthful beauty.
A beauty that is timeless. I love her running around on the beach cheerfully like a little girl, sweet and lovely. Her best video so far.
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